Help relaunch a sustainable candle brand
Shelights is a sustainable candle brand created by Emese Pasztor (myself) in Oslo, Norway. My goal is to lighten up people's everyday life with a combined experience of light, scent and design that is kind to your eyes.
Making candles has been my passion project ever since 2019. My father is a beekeeper, so we always had beeswax around ever since I was a child. I started playing around with it early on, then in 2019, I have started a small business in Hungary, selling only beeswax candles.
Starting my business in Norway hasn't been an easy ride - it happened, meanwhile moving here in 2021. I developed everything from scratch, not knowing anything about how to run a business, how to pay taxes in a foreign country, how to do marketing, etc. The only thing I knew was how to make candles. It started off slow, and step by step, I built up a community of people that helped me along the way.
Lately I haven't been able to give it much attention because of the lack of funds. Christmas seasons has been great ever since I started, but not enough to keep the business going in the slow months. With ingredients getting more and more expensive, and a drop in the number of costumers, I kind of lost the motivation to keep buying, with the uncertainty of being able to sell. This is why I need help: to get a little push to continue.
Why is Shelights sustainable?
- I source ingredients as locally as possible.
- I use the least amount of plastic possible. (Low-waste, not zero waste, since some of my raw ingredients - f.e. wax, comes in plastic packaging which is really hard to avoid)
- I use "healthy" ingredients, so it is sustainable from a health perspective too (essential oils, phthalate free fragrances, plant waxes, beeswax)
- I give 5% of my profits to GiveDirectly.org (which has been awarded as the most effective charity).
What I would use the money for?
- buying raw ingredients (mostly oils and wax)
- placing some targeted advertisements to reach more people
- buying equipment (pouring pitchers, scales, etc.)
What do you get if you support me?
- a product of your choice in the same amount as your support (this will be available once I am able to purchase new ingredients)
Thank you all,
Mesi